Tiffany Mueller

Digital Media Specialist

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Case Studies

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Viral marketing campaign

How I developed a viral marketing campaign that increased subscriptions and engagement for a social media platform.

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SEO content strategy

How I developed an SEO driven content marketing strategy that drove engagement and SERP rankings for a higher-education consultant website.

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Student portal content design

Rethinking the student portal experience to improve usability and student retention.

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Design 1

Web design

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Design 2

Web Layout

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Design 3

Typography

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Design 4

UI Components

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About

I’m a curious storyteller with a deep appreciation for travel, culture, and spending time in nature.

My professional background is anything but traditional. I previously ran my own business as a professional horse trainer, developing equine and human athletes for international-level competition. That demanding industry instilled the intense self-motivation and organizational discipline I rely on today.

In 2009, I pivoted to follow my love for the arts, diving headfirst into documentary photography and journalism as a columnist for Axis Magazine. There, I honed the editorial and visual skills that form the foundation of my work today.

Now, I translate that passion for narrative across the broader creative media landscape, merging storytelling with thoughtful design to build engaging, accessible experiences in both digital and physical spaces.

Contact

Tiffany Mueller | Creative Media Specialist

Based in Honolulu, Hawaiʻi

tif@hawaii.edu